2015 Boston Pops July 4th Fireworks Spectacular

An American classic streamed live into living rooms and backyard BBQs

The 2.5 hour live video streamed all the music, sights & sounds of the beloved annual event enabling Americans from over 90 countries around the world to enjoy the event.

Spectacular Live & VOD

The live event aired on BostonPopsJuly4th.org followed immediately by video on demand of the event for those viewers who missed the live window.

A Social Explosion

A social feed overlay captured fan's reactions from across the country participating in the #bostonjuly4th hashtag.

Call-to-Action for sponsors

BLive's Call-to-Action widget enabled hundreds of thousands of additional impressions for the event's sponsor. The slide out is clickable which allows viewers to check out the sponsor link and helped drive impressions and leads for the sponsor.